NRL Power Play is a site created to drive sales of trading cards by giving players a virtual environment to play the card game. Users earn points, collect trophies and receive messages from their favourite NRL stars.
The brief was to create an interactive environment, which included game play, aimed primarily at children. The game play, card collection and several modal screens were wireframed to determine the best path through the experience.
The interface was designed to be fun, functional and the colours customizable for each team. The outer website interface uses the idea of a football scoreboard with lo-fi exposed wires and pipes. (All custom illustrations were created by an illustrator).
- wireframing using Axure
- site design in Photoshop
Site designed while freelancing for Hoodlum.Launch Project